How Fuji uses text messages for your peptide telehealth account

About this policy

Fuji runs a telehealth peptide platform. A small slice of what happens on the platform shows up in your phone's text inbox: appointment reminders, shipping events for compounded medication, security alerts on your account, and, only with your separate permission, occasional marketing. We want every one of those messages to be predictable, easy to stop, and free of the health detail that has no business sitting on a carrier's network in clear text.

This policy sits alongside our general privacy policy and the HIPAA privacy notice. Where SMS overlaps with protected health information, the HIPAA notice controls the substance of what we are allowed to share by text. This page describes the mechanics: consent, opt-out, frequency, sender identity, and carrier obligations under the Telephone Consumer Protection Act and the CTIA messaging guidelines.

Plain English where possible, regulatory language where it is load-bearing. If a sentence here reads like a contract, that is because it is one.

The categories of text messages we send

We use three distinct streams, and each follows a different consent rule. Knowing which stream a message belongs to also tells you how to stop it without losing the others.

Protocol and care updates

Appointment reminders, prescription-ready notices, shipping confirmations, delivery exceptions, refill windows opening, follow-up survey prompts, and the occasional your clinician has sent you a message nudge that points back to the secure portal. These are transactional messages tied to active care. Federal rules treat them as service messages rather than telemarketing, which means we can send them on the basis of the consent you give when you create an account and provide your mobile number.

Account and security notifications

Login codes, password-reset confirmations, suspicious-activity alerts, billing-failure notices, and changes to account settings such as a new shipping address. These are short, infrequent, and necessary. You cannot opt out of security-critical messages while keeping an active account, because they exist to protect you. If you no longer want them, the way to stop is to close the account.

Marketing and educational content

New protocol announcements, seasonal promotions, peptide-education drops, and invitations to webinars or product launches. We send these only to users who have separately ticked the marketing-SMS box at signup or in account settings. Express written consent under the TCPA is required for this category, and silence on the box is not consent. Opting in to marketing never affects your access to care, your pricing, or the timing of your protocol.

How you give consent

Two things have to be true before we send you a text. First, you must have given us your mobile number through a Fuji form, by responding to a confirmation prompt, or by reaching us through a channel that pairs your number with an identifiable account. Second, the category of message has to match the consent you gave.

Service-stream consent

Entering your mobile number during account creation, intake, or checkout, and continuing past the consent checkbox on those forms, constitutes consent to receive transactional texts about your care. The checkbox sits above the submit button, the wording is short, and a link to this policy is right next to it. We do not pre-tick that box.

Marketing-stream consent

Marketing SMS requires express written consent, distinct from service-stream consent and never bundled with terms of service or account creation. You provide it by ticking the marketing-SMS box in settings or on a dedicated opt-in form, after which we send a one-time confirmation text describing the programme and asking you to reply YES to start receiving it. No confirmation reply, no marketing.

Records of consent

We retain proof of how, when, and where you opted in for each category, including the form URL, timestamp, IP address, and the exact text shown to you above the consent control. If you ever ask to see your consent record, write to [email protected] and we will return it within ten business days.

Consent you cannot transfer

Consent belongs to the person who gave it. You cannot opt a third party in, and we do not accept consent on behalf of someone else. If the mobile number on the account changes hands, please update it in settings or close the account; otherwise messages may continue to reach a number that no longer belongs to you, which is a problem for both parties.

How to stop messages

Reply to any Fuji text with one of the keywords below and the corresponding stream will halt. Keywords are case-insensitive and can be sent on their own line; nothing else needs to be in the reply.

Opt-out is processed in real time on our side. Carrier propagation can take a few minutes, so an in-flight message already at the carrier may still land after you reply STOP. If a message arrives more than 24 hours later, write to [email protected] with a screenshot and we will investigate.

Reactivating a stream is straightforward. Visit account settings and toggle the channel back on, or reply START to a previous Fuji message. We never auto-resubscribe an opted-out number.

HELP and customer support

Reply HELP to any Fuji text and we return a short message identifying the programme, the brand, the support email, and a link to this policy. This is a CTIA-required behaviour and we treat it as a baseline rather than the limit of what we can do for you.

For anything beyond the auto-reply, email [email protected] with your question. Standard response window is one business day. Urgent clinical questions belong inside the secure messaging panel of the patient portal, not on SMS, because SMS is not the right place for protected health detail. If you are experiencing a medical emergency, call 911 or your local emergency number; do not text us.

Message frequency

Frequency varies with how active your account is. We give honest expectations rather than vague ones.

• Protocol and care updates. Roughly two to eight messages per month for an active patient on a maintenance protocol, more during onboarding and around shipment cycles, fewer between refills.
• Account and security notifications. Triggered by your activity. Most accounts see fewer than one a month. A login from a new device or a billing failure will push the number up briefly.
• Marketing and educational content. Capped at six messages per month for opted-in users. Most months will see two or three. We do not send marketing on Sundays, on US federal holidays, or outside the quiet-hour window described below.

Frequency is not a guarantee. Operational events, such as a shipping carrier outage or a clinician needing to reach you about a refill, may briefly raise the count for legitimate reasons. We do not pad volume to hit a marketing target.

Message and data rates

Standard message and data rates from your wireless carrier may apply to every Fuji text you send or receive. Fuji does not charge for sending or receiving SMS, and we do not bill anything to your phone account. Whether your carrier counts a given message against an allowance depends on your plan, your roaming status, and the length of the message; long messages can split into two or more segments at the carrier level.

If your plan does not include unlimited messaging, check the rate sheet from your carrier before opting in. International roaming, in particular, can make individual messages costly. We have no visibility into your plan, so the responsibility for understanding those charges sits with you.

HIPAA considerations for text messages

SMS travels over carrier infrastructure that we do not own and cannot audit end to end. For that reason, we treat text messages as a low-confidentiality channel and apply the minimum-necessary standard to every message we send. A care reminder may say your Fuji appointment is tomorrow at 10:00; it will not name your medication, your dose, your diagnosis, or your biomarker values.

When a clinician or our care team needs to share clinical detail, the message will direct you to the secure patient portal where the full content is available behind your login. This pattern is sometimes inconvenient, and we know it. The trade-off is deliberate: an SMS that leaks no PHI to a misrouted phone, a shared device, or a lock-screen preview is a safer SMS, even if it costs an extra tap to read the detail.

You retain the right under HIPAA to request confidential communications and to specify alternative channels, including no SMS at all. If you would prefer email-only or in-app-only notifications, set that preference in your account or write to [email protected]. We will honour reasonable requests.

Quiet hours and state-law timing rules

We send non-urgent messages within recipient-local quiet-hour windows, generally between 8:00 and 21:00 in your registered time zone. Several states impose stricter windows on commercial messages, including Florida and Oklahoma which restrict marketing texts to a narrower band, and we apply the most protective rule that applies to your registered address.

Time-sensitive operational messages may fall outside the standard window when there is a real reason. A delivery exception that affects a refrigerated shipment, a fraud alert on your account, or a clinician's urgent message about a refill are examples. We will not use the urgency exception for marketing.

Carrier filtering, A2P 10DLC compliance, and content restrictions

US wireless carriers operate active filtering against unwanted, abusive, or non-compliant traffic. For business messages this filtering is enforced through the Application-to-Person 10-digit long-code framework, often shortened to A2P 10DLC. Fuji is registered through The Campaign Registry, our messaging campaigns are categorised against their actual content, and our sending number is associated with our verified brand.

Healthcare and pharmacy traffic sits in a sensitive carrier category. Tier-1 carriers (AT&T, T-Mobile, Verizon, and their MVNOs) apply heightened scrutiny to messages that mention controlled substances, off-label promotion, or clinical claims unsupported by the product label. We design our message templates to clear those filters by staying factual, programme-specific, and free of inducement language. A message you would expect to receive may occasionally be filtered by a carrier despite our compliance work, and we have limited recourse when that happens.

We do not share opt-in lists with affiliates, and we do not use SMS to drive traffic to third-party offers. Each campaign is registered, scoped, and reviewed before it goes live.

Users under 13 (COPPA)

Fuji services are intended for adults. Our accounts are limited to users aged 18 and over, and we do not knowingly collect mobile numbers, consent, or any other personal information from a child under 13 in the meaning of the Children's Online Privacy Protection Act. If we learn that a number belongs to a child under 13, we delete the number, revoke any consent associated with it, and remove the related account from our SMS lists.

Parents and guardians who believe a child has provided information to Fuji through SMS or any other channel should contact [email protected] and we will act on it the same business day.

Our sender ID

Live messages display Fuji as the branded sender on supported handsets and originate from a 10-digit US long code registered to our brand under the A2P 10DLC programme. Until carrier registration completes for a given route, the underlying long code is shown instead. Either way, the message body identifies Fuji in the first line so the source is never in doubt.

We do not use short codes for clinical traffic and we do not spoof phone numbers. If you receive a text that claims to be from Fuji but does not match the patterns above, treat it as suspicious, do not click any link, and forward the message to [email protected] so our security team can investigate.

Changes to this policy

We update this policy when a carrier rule changes, when our message catalogue changes, or when state or federal law adds a meaningful obligation. The revised text appears here, the Last reviewed date at the top is updated, and material changes are flagged to active users through email or in-app notice before the revised policy takes effect. We do not silently change the consent terms attached to a stream you are already on.

Earlier versions are kept on file and available on written request. If you want to be alerted whenever the policy changes, write to [email protected] and we will add you to the change-notification list.

Reaching the SMS team

For anything specific to text messaging, the right inbox is the SMS team. They handle opt-in audits, consent-record requests, suspected spoofing, formatting bugs, and accessibility concerns about the message catalogue itself.

SMS Compliance
Fuji RX LLC
PO Box [number pending]
Wilmington, DE 19801
Email: [email protected]
General: [email protected]

For broader privacy questions or to exercise HIPAA rights, the privacy office at [email protected] is the better route. Complaints about carrier behaviour can be filed with the Federal Communications Commission at fcc.gov/consumers and, for telemarketing concerns under the TCPA, with the Federal Trade Commission at reportfraud.ftc.gov.

Related policies that round out the picture:

• General privacy policy — covers the website, cookies, analytics, and non-PHI data.
• HIPAA privacy notice — your rights over protected health information and how it moves through the platform.
• Terms of service — the agreement between you and Fuji.
• Shipping and returns — how compounded medications reach you.
• Back to Fuji — the front page and the rest of the site.